Construction Equipment Vendor Program
Help your customers finance the machines they need — and turn more quotes into closed orders. You get paid in full, up front.
The EquipCash construction equipment vendor program gives dealers, distributors, OEMs, and rental houses a simple way to offer financing at the point of sale — across earthmoving, lifting, paving, and every corner of the construction trade, on both new and used equipment.
Equipment Dealer Revenue Calculator
See what offering financing could add to your annual sales. Adjust the sliders to match your dealership.
Illustrative estimate only, based on the figures you enter. Actual results vary by market, product mix, and customer credit profile. Not a projection, guarantee, or offer of credit.
Financing that fits the way you actually sell
The construction equipment vendor program turns price from a dealbreaker into a monthly payment. Whether you sell excavators, sell attachments, or rent out a whole fleet, your customers are weighing cash flow, equipment utilization, and project timing before they commit — and any one of those can stall a deal that was ready to close.
Offering financing through a construction equipment vendor program is a competitive advantage at the point of sale. It lets qualified buyers preserve working capital and move on predictable payments instead of a large upfront check. Our goal is simple: help equipment vendors sell more equipment, across every corner of the construction trade.
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Why financing helps construction dealers sell more
Many contractors want the equipment now but prefer not to tie up cash between draws. When you offer financing, the conversation shifts from a large purchase price to an affordable monthly payment — and decisions happen faster.
Preserve working capital
Contractors keep cash for payroll, materials, and mobilization instead of draining reserves on a single machine.
Win bigger orders
Monthly payments make it easier for customers to add attachments, a second unit, or a bigger machine into one financed package.
Shorten the sales cycle
Predictable payments remove the "wait until the next project funds" delay, so proposals convert while the buyer is motivated.
Replace aging iron sooner
Financing helps customers upgrade before downtime and repair costs eat a job, protecting their schedule and your relationship.
Serve every trade
From site prep to paving to lifting, financing works the same way — one program, every contractor.
Get paid up front
You deliver and get paid in full while we carry the financing relationship with the customer.
Even when your equipment is the right fit, deals still slip away
Most lost construction equipment opportunities have nothing to do with the machine. They stall on cash flow and project-timing friction the buyer never resolves — and today's contractors increasingly expect financing as part of the offer.
If financing isn't part of your sales process, a competitor's financing program can quietly become the deciding factor.
- Cash tied up between project draws
- Seasonal and project-based cash flow
- Delayed or declined bank financing
- Unexpected repair and downtime costs
- Buyers choosing competitors who offer financing
How the construction equipment vendor program works
Built to feel like a natural extension of your business — you stay focused on selling, we handle the financing.
You sell the equipment
Your team builds the relationship, demonstrates the machine, and prepares the proposal.
Introduce financing
When it fits, bring in EquipCash as your commercial equipment financing partner.
We handle the review
We work directly with your customer through the financing process and keep you informed.
You deliver
Once financing is complete, you deliver the equipment and keep serving your customer.
Construction & heavy equipment we support — new and used
We finance across virtually every construction and heavy-equipment category. The lists below are examples, not limits — if your customers run it on a jobsite, we can likely finance it.
Earthmoving
- Excavators
- Backhoes
- Wheel loaders
- Bulldozers
- Skid steers
Lifting & Access
- Cranes
- Telehandlers
- Boom & scissor lifts
- Forklifts
Material Handling
- Reach trucks
- Pallet jacks & stackers
- Rough-terrain forklifts
- Conveyors
Paving & Roadwork
- Asphalt pavers
- Rollers & compactors
- Milling machines
- Road maintenance equipment
Concrete & Aggregate
- Concrete mixers & pumps
- Batch plants
- Crushers & screeners
- Aggregate equipment
Site & Utility
- Trenchers
- Directional drills
- Compact track loaders
- Attachments & buckets
Support & Fleet
- Generators & light towers
- Air compressors
- Dump trucks & trailers
- Water trucks
Serving
- Equipment dealers
- Distributors & OEMs
- Rental houses
- Resellers & auctions
New and used construction equipment financing
The market for used and rental-fleet iron keeps growing as contractors stretch capital budgets. EquipCash supports financing for both new and qualified used equipment — helping you serve a broader range of customers and move more of your inventory.
More than a financing source — a partner focused on your growth
- Dedicated vendor support
- Nationwide financing solutions
- Financing for new and used construction equipment
- Financing for fleet additions and rental conversions
- Flexible financing structures and terms
- Large-ticket transaction capabilities
- Approvals across a range of credit and business profiles
- A streamlined, responsive vendor relationship
Financing built to work across your entire customer base
You shouldn't need a different lender for every type of buyer. A single construction equipment vendor program covers them all — whether your customer runs an excavation crew, a paving outfit, a crane service, or a warehouse forklift fleet.
That means you can offer financing confidently on any quote, without guessing whether a particular contractor will qualify.
Become a Vendor Partner →
Construction equipment vendor financing, answered
Do you finance both new and used construction equipment?
Yes. We assist with financing opportunities involving both new and qualified used construction and heavy equipment, so you can serve customers across both markets.
What types of equipment can be financed?
We finance across virtually every construction category, including excavators, loaders, dozers, backhoes, cranes, telehandlers, forklifts, pavers, rollers, concrete and aggregate equipment, trenchers, attachments, and more. The categories on this page are examples, not limits.
What types of businesses can partner with EquipCash?
Equipment dealers, distributors, OEMs, rental houses, resellers, and auction operators can all partner with us. If you sell or move construction and heavy equipment, the vendor program is designed to fit your sales process.
What types of customers can apply for financing?
A wide range of commercial businesses may seek financing, including general contractors, excavation and grading crews, paving companies, concrete contractors, crane and rigging services, landscapers, and other commercial operations.
Does my customer need perfect credit to qualify?
No. We work with buyers across a range of credit and business levels. Because equipment financing is secured by the equipment itself, asset value often carries as much weight as the credit profile.
Can attachments, delivery, and setup be included?
Depending on the transaction, financing may include eligible attachments, freight, delivery, setup, warranties, and related equipment, so buyers can fund a complete package rather than just the base machine.
How large a transaction can you finance?
We have large-ticket transaction capabilities and can structure financing for major equipment purchases as well as smaller application-only transactions. Structures vary based on the customer and the equipment.
How does financing help me sell more equipment?
Offering financing lets qualified customers evaluate a purchase based on an affordable monthly payment rather than a large upfront capital expense. That reduces purchasing delays and helps you close deals that might otherwise stall between project draws.
Do I get paid up front, or wait for the customer to pay over time?
You get paid in full, up front. Once financing is complete and the transaction requirements are satisfied, you deliver the equipment and are paid for the full sale, while we carry the financing relationship with the customer.
How does the vendor program fit into my existing sales process?
It's designed to feel like a natural extension of your business. Your team focuses on selling and demonstrating the equipment, and introduces EquipCash when financing is appropriate. We handle the financing review directly with your customer and keep you informed.
Is there any cost to become a vendor partner?
There is no cost to apply to become an EquipCash vendor partner. Complete the vendor application and a specialist will walk you through how the program works for your business.
Can you finance rental fleet purchases or rental conversions?
Yes. We work with rental houses and dealers on fleet additions and rental-to-own style conversions, subject to the specifics of each transaction.
Do you offer leasing as well as equipment loans?
We offer a range of financing structures, including equipment leasing and equipment loans, so the structure can be matched to the customer's cash-flow and tax preferences.
Can financing help my customers with tax planning?
Many businesses use equipment financing alongside tax provisions such as Section 179 to manage the timing of deductions. Customers should consult their own tax advisor, and our Section 179 guide is a helpful starting point.
How quickly can financing be approved?
Timelines vary by transaction size and documentation. Application-only transactions typically move faster than large-ticket deals requiring full financials. We work to keep the process moving and keep you updated.
What geographic areas do you serve?
We provide financing solutions nationwide, so you can offer financing to customers across the United States.
How do I get started as a vendor partner?
Complete the vendor partnership application on this page. A vendor specialist will reach out to set up your partnership and explain how to introduce financing on your next quote.
Become an EquipCash construction equipment vendor partner
Complete the short application below and a vendor specialist will reach out to set up your partnership. Takes just a few minutes.
Vendor Partnership Application
Tell us about your dealership — we'll handle the rest.
Stop losing equipment sales to financing friction
Every day, construction equipment dealers lose opportunities because customers postpone purchases, wait on project funding, or choose competitors who offer financing. Remove financing as a barrier — and grow.
EquipCash follows commercial lending best practices outlined by the Equipment Leasing and Finance Association and supports customers using tax provisions administered by the IRS (Section 179).